R/GA
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R/GA = Robert Greenberg Associates

Part of IPG (Interpublic Group of Companies, Inc.)

R/GA - http://www.rga.com

About R/GA

Marketing Copy from Meta tag

Interactive agency that specializes in delivering award-winning creative, advanced global strategies and complex software development across multiple marketing channels.

Keywords

From Meta tag: R/GA, R. Greenberg, Bob Greenberg, Robert Greenberg, visual effects, motion graphics, interactive, advertising agency, agency, signage, agencies, software developer, multimedia, New York

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Account ID = UA-796906-1

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http://finance.google.com/finance?q=nyse:ipg

Wikipedia

http://en.wikipedia.org/wiki/R/Greenberg_Associates

R/GA, formerly R/Greenberg Associates, based in New York City, is an advertising agency which specializes in servicing a wide variety of Fortune 500 companies and world-class brands and franchises. Founded in 1977 by the brothers Richard and Robert Greenberg, R/GA, as the company is now known, blends effective strategies and in-depth technologies to deliver optimized communications across multiple channels. The firm, part of the Interpublic Group of Companies, integrates narrowband, broadband and wireless technologies, even as it continues its tradition of embracing the importance of creative excellence and innovative technology solutions.

Under the leadership of Robert Greenberg, the company's Chairman, Chief Executive Officer and Chief Creative Officer, R/Greenberg blossomed from an organization specializing in producing materials for print, broadcast television and theatrical motion pictures into the interactive and digital design space.

The original vision of the Greenberg brothers was to create a company that valued design, while focusing on developing leading edge motion graphics and live-action motion picture and video production. R/GA's Computer-Assisted Filmmaking Division created linear projects which told definite stories. Their first efforts consisted largely of television commercials, but ultimately expanded to producing movie trailers and related promotional materials for such feature films as Superman (1978); All That Jazz (1979); and Altered States (1980); as well as the title sequences and visual bumpers for Xanadu (1980), and Flash Gordon (1980). The Greenbergs' pioneering achievements in computer-assisted filmmaking earned their company a technical Academy Award.

Ultimately, Bob Greenberg utilized a similar model system to transition a completely integrated Digital Studio. R/GA was the first company to assemble, all under one roof, the disparate realms of print advertising, television commercials and motion picture trailers. Among the ground-breaking visual effects projects R/GA has created are breathtaking sequences for such film as Alien (1979), Predator (1987), Seven (1995), The Bonfire of the Vanities (1990) and Zelig (1981). In all, to date, R/GA has developed opticals and visual effects for over 500 feature films, and has produced over 6000 commercials.

R/GA has since launched a third unit, a third-model, multi-platform interactive ad agency, dedicated to working with database-driven information and multi-channel e-businesses. For the first time, again under a single roof, non-linear executions of communications, entertainment and marketing are assembled into a single production facility, replacing the need for separate companies to develop their own technology, gaming, digital design, production, advertising and marketing. Among R/GA's clients in this aspect of their operations: Avaya, Bank of America, Circuit City, Johnson & Johnson, Lowe's, Nokia, Nike, Purina, Reuters, Subaru, Target Stores and Verizon.

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  • Campaigns, Programs, Platforms - The Way Forward According to R/GA « BBH Labs / In this film, recorded in NYC last week during Advertising Week, Bob Greenberg (Chairman, CEO & Chief Creative Officer) & Barry Wacksman (EVP, Chief Growth Officer) provide smart, grounded, food-for-thought around agency model re-invention, and particularly around the role of technology in the emerging shape of agencies, post-recession. / 1260156360|%e %b %Y, %H:%M %Z|agohover
  • Nokia viNe - Work - R/GA / Nokia viNe is a breakthrough mobile application that records people's photos, videos, songs, texts, voice messages, and bookmarks on a multimedia map of their life. It's an easy way to ... / 1259423580|%e %b %Y, %H:%M %Z|agohover

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My parents visiting Tillie's grave at the Anderson-Bertuzzi Homestead
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My parents visiting Tillie's grave at the Anderson-Bertuzzi Homestead
El clikassso Machen ;ggg
Nick Law at R/GA
Nick Law at R/GA
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  • YouTube - R/GA / rga ... R/GA. Hello, you either have JavaScript turned off or an old version of ... R/GA Reel 2009. 809 views. RGADigital. Added to. Quicklist. 0:22. Nike ... /
  • R/GA Salaries | Glassdoor.com / 72 R/GA salary reports. A free inside look at R/GA salaries posted anonymously by employees. ... 1 - 10 of 33 R/GA Job Titles. Sort by. Salaries in USD. Average ... /
  • R/GA - Print Article - DMNews / Founded in 1977 by two brothers, Robert and Richard Greenberg, as a visual effects company ... Today, R/GA is all about approaching the digital age for brands. ... /
  • R/GA Adds AKQA's Cavalletti as S.F. ECD / Advertising industry information from Adweek. Read inside stories on advertising, creative, ... NEW YORK R/GA found a familiar face to lead its San Francisco ... /
  • Ameriprise Names R/GA Lead Shop / R/GA has won lead agency chores on Ameriprise, an assignment that covers ... R/GA had not previously worked with Ameriprise and gained its status following a ... /
  • R/GA Adds Online Media Buying Group / Since 2004, R/GA has been building and organically growing a strong planning ... Thus, R/GA is able to deliver integrated creative media solutions, incorporating ... /
  • R/GA Wins MasterCard / Advertising industry information from Adweek. Read inside stories on ... The account marks another major win for R/GA, coming on the heels of Taco Bell ... /
  • R/GA - Email Article - DMNews / Founded in 1977 by two brothers, Robert and Richard Greenberg, as a visual effects company for the feature film business, ... Ameriprise taps R/GA as AOR ... /
  • Interpublic Group: company detail / Visit R/GA website: http://www.rga.com. R/GA is a world leader in interactive ... R/GA prides itself on developing long-term client relationships. ... /
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  • R/GA Presents Tattoo Santa / R/GA Presents Tattoo Santa. www.rga.com. Pick a Tatt, Ink the Fat, ... You need the latest version of the Adobe Flash Player to view R/GA's 2007 Holiday Card. ... /

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